Six and Sons - Amsterdam, Netherlands

A platform for brands to tell their sustainable story, with a flexible retail format for the new era of shopping.

What does it stand for?

SIX - Six degrees of separation (an idea that all people are six, or fewer, social connections away from each other - only 6 steps away from being friends and creating a community).

SONS - Save Our Nature STORY The store is a physical platform for brands to tell their stories, with concepts, events, performances and experiences. Each brand in our store has a story to tell focusing on helping save our planet. Whether that story is about using recycled materials, sourcing organic fabric, using innovative manufacturing processes and/or making charitable contributions, the Six and Sons selection aspires to provide quality content while caring about  

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the state of our planet and striving to improve it. The space welcomes exciting and unique selections of mens/womenswear, jewellery, homeware and gifts. It is also a meeting space for product launches, events and experiential concepts.

MINDFUL shopping - be conscious, consider and respect our planet. The Six & Sons bricks and mortar store is in a very hip, cool, quirky and central area of Amsterdam - on the Haarlemmerdijk, a very charming street with lots of locals and a trendy feel, with independent labels. At Six & Sons we believe in good old-fashioned customer service. We're proud to offer local and international customers an assortment of sustainable hard-to-find clothing & home-goods sourced from far & wide.

Storytelling remains at the core of everything we do, we approach life with a smile which is reflected in the brands we carry & our store environment. We invite you to be inspired.